Market Intelligence
Your stores don't exist in a vacuum.
See what's happening around them.
Competitor price changes at 6 AM. A 1-star review surge at store #12. A new entrant 300m away. You'll know about all of it — automatically, with AI briefs that tell you what to do next.
What it monitors
Six intelligence streams. One clear picture.
Market Intelligence watches the world around your stores — competitors, customers, trends — and distills it into signals you can act on.
Competitor Websites
Full-page screenshots, compared automatically by AI. Pricing changes, new promotions, layout shifts — each scored 0–100 so you know what's noise and what isn't.
Online Reviews
Sentiment and volume tracked across your locations and your competitors'. When store #12 drops from 4.3 to 3.8 stars, you'll see it — along with what reviewers are actually saying.
Social Media
Competitor Instagram accounts, hashtags, engagement rates. A rival launches a campaign? You'll know within hours, not weeks.
News & Market Signals
Industry news matched to your market and competitors. Regulatory changes, new market entries, trend shifts — surfaced before they hit your stores.
AI-Generated Briefs
All six streams distilled into a daily or weekly summary. Pick your focus, set your schedule, choose your language. No dashboard-digging required.
Change Scoring
Every change gets a 0–100 significance score. A minor footer tweak? Ignore it. A 15% price cut on your key category? That surfaces immediately.
In practice
From market noise to clear signals.
Market Intelligence monitors your competitors around the clock. When something actually changes, it tells you what happened — and what to do about it.
Competitor flash sale detected
A competitor 500m from your flagship launched an unannounced 30% sale.
Intelligence brief Competitor website updated at 6 AM — new "Flash Sale" banner with 30% off electronics. Their online reviews mention long queues. Consider matching on your top-5 SKUs or running a counter-promotion on social.
Review sentiment dropping
Your store #12 went from 4.3 to 3.8 stars in 3 weeks.
Intelligence brief 7 new negative reviews mention "long wait times" and "unhelpful staff." Competitor across the street holds steady at 4.5 stars. Recommend reviewing staffing and scheduling a mystery shop.
New market entrant
A new player appeared in your trade area with heavy social media activity.
Intelligence brief New competitor launched Instagram 2 weeks ago — 14 posts, 2,400 followers, aggressive pricing. Website shows grand opening next Friday. Their location is 300m from your Store #4.
Weekly market brief
Monday morning, 7 AM. Your regional managers need the week's intelligence.
Intelligence brief 3 competitor website changes (1 major pricing update), 28 new reviews across your network (avg 4.2★), 2 relevant industry news articles. Top action: Store #7 competitor cut prices 15% on key category.
How it works
Three steps to competitive clarity.
Define your market
Add your competitors, locations, and topics of interest. Set monitoring frequency — hourly, daily, or weekly per source.
Automated monitoring
Competitor websites get screenshotted and compared. Reviews are aggregated. Social accounts are tracked. News is scanned. All of it runs continuously — you don't lift a finger.
Read your brief, act
AI pulls the six streams into a concise brief — delivered to your inbox on the schedule you choose. What changed, why it matters, what to do next.
Better with in-store data.
Market Intelligence shows you what's happening outside your stores. Pair it with In-store Analytics to connect competitor moves to shifts in your own foot traffic and conversion.
See In-store Analytics →FAQ
Frequently asked questions
What data sources does Market Intelligence monitor?
Competitor websites (via automated screenshots and AI comparison), online reviews across locations, Instagram accounts and hashtags, and industry news. Each source runs on its own configurable schedule.
How does the AI analyze competitor websites?
It captures full-page screenshots, compares them against previous versions, and scores every change from 0 to 100 by significance. A footer text swap scores low. A 15% price cut on a key category scores high. You see the changes that matter without checking sites yourself.
What are intelligence briefs?
AI-generated summaries that pull together web changes, reviews, social activity, and news into one concise report. You can generate them on demand or schedule them daily or weekly — and narrow the focus to specific competitors, topics, or regions.
How is this different from In-store Analytics?
In-store Analytics covers what happens inside your stores — foot traffic, queues, customer journeys, conversion. Market Intelligence covers what happens outside — competitor activity, review sentiment, market trends. They're designed to work together.
Can I monitor competitors in multiple countries?
Yes. Track competitors, reviews, and news across any number of markets and languages from a single dashboard.
Is the data privacy-compliant?
Everything monitored is public — websites, published reviews, public social posts, news articles. No personal data is collected. The platform is fully GDPR-compliant.
Still have questions? Get in touch →
Know what's happening
around every store.
Start monitoring your competitors with AI-powered intelligence briefs.