In-store Media Readiness Assessment: is your store a medium, yet? One venue, four to six weeks, one verdict.

Customer story

Slovak Telekom

“Data quality is non negotiable.”

Slovak Telekom × Pygmalios

working together
Since 2019
Pygmalios Analytics in use
Traffic & Journey
Magenta Experience Center, Eurovea
Avatar
“Slovak Telekom has worked with Pygmalios since 2019, first with Traffic Analytics across our retail network, later with Journey Analytics, and most recently on the Avatar in our Magenta Experience Center in Eurovea, which has been very well received. The traffic data tells us every day how many visitors enter each store, so data quality is non negotiable. Pygmalios delivers it through state of the art sensors, a monitoring system that tracks the hardware heartbeat of every device, and a continuous check of the business data itself, so anomalies are flagged and resolved before they reach our reporting. Add prompt, dedicated support and the willingness to innovate with us, and you have the reasons we chose Pygmalios and the reasons we have stayed.”

Ján Majérčík

Head of Retail & D2D, Slovak Telekom

Behind the quote

Why the partnership has lasted since 2019.

01

Data checked at two levels

Every sensor is watched remotely around the clock: availability, connection, calibration, obstruction. On top of that, the platform checks whether the numbers themselves hold up, looking for inconsistencies and anomalies, and raises an alert automatically.

02

Support with defined response times

Every request gets a priority, and each priority has a resolution target, from 4 hours when the service is down.

03

Room to innovate

What started with Traffic Analytics grew into Journey Analytics and, most recently, the Avatar in the Magenta Experience Center in Eurovea, Bratislava.

Traffic Analytics

Footfall per entrance and hour, capture rate from the street, conversion against your transactions. Counted by a 3D sensor above the door, read in one dashboard across every store.